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Integrated Branding:
Hawk Circle
Hawk Circle is a 200-acre site dedicated to wilderness education. The re-branding centers on a logo that uses the letters of “hawk” to create a tepee camping scene. Native American beliefs and connection to the natural world inspire the brand as shown on the website, mobile application, poster series, and brochure.
Client /
Hawk Circle
Role /
Art Director
Year /
2020
Advertising:
Hawk Circle
Four ads based on the four seasons experienced in New York. These ads feature the technology of the cell phone, focusing on how the beauty you think you are capturing through a phone is not equivalent to what is actually in front of you.
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